Efficiently Generating Keyword-Rich Pages for Local SEO

Yes, even local businesses need to think about search engine optimization and employ it properly with the best keywords.
Why Freebie Email Accounts Are Not A Good Thing – Especially if They’re Associated With Your Website

Back in the old days, when the internet took off, one of the first revelations was the use of email. I remember a friend telling me, “This email thing is amazing! You really need to try it.” Based on that, I got an email account and figured out how to use it. One thing that […]
A Privacy Policy for Your Website: Do You Really Need One?

I’ve written a lot of Websmithian blogs over the past few years and apologize at the outset for coming up with such a boring title for this one! Nevertheless, I’ve learned that pretty well every website design and build project I’ve been involved in since the conception of Websmithian really should have one of these. […]
Protecting Your Website’s Intellectual Property

Leonardo da Vinci died over 500 years ago. He was not only one of the greatest painters of all time, he also had a mind for science and invention and technical ingenuity. What methods would he have devised in the 21st century to protect his great works of art, especially if they appeared online? One […]
The Humble Contact Form: What It Is, Why You Should Have One, and How It Can Be so Much More

Most every modern website has at least one built-in online form that visitors can complete and submit, and I highly recommend these for several reasons. If nothing else, having an online form provides an obvious vehicle for visitors to use for enquiries and starting communication with your firm or organization. I’ll use the terms “form” […]
What Exactly is a High-Performance Website?

I use the term “high-performance” several times on my website and may often use this phrase when talking to clients. We all know what a high-performance car is like or a high-performance athlete. But what does this term mean when applied to your company or organization’s online presence through its website? Back in 1995, websites […]
So, You Want to Build Your Own Website!

Building a website is something that most any computer-literate person with a bit of an eye to graphic layout and design can do these days. And there are amazing site-building tools out there like Wix, Weebly, and SquareSpace that make — if you believe their hype — the entire process a total joy! Many folks […]
Some Google Ranking Factors You Actually Have Control Over

Getting high on SERPs (Search Engine Results Pages) should be the aim of every website owner. Because, if you’re not getting excellent results organically, you’ll have no choice but to actually pay for them. That is, use services such as Google Ads, Facebook Ads, and others. But since the “great Google search algorithms” are a […]
The Heart of Your Website: The Blog

Your website’s foundation consists of the home page, contact page, and about us pages (along with some others). However, as I might have repeatedly mentioned to you, these pages contribute very little to your website’s discovery by searchers and Google likes websites that are dynamic and ever-growing and rewards them with higher rankings on SERPs […]
Your Company’s New Website – and it’s Logo and Slogan

There are some obvious advantages to having a company logo and slogan — and a couple of other good reasons to have them when considering your new website and its ability to be easily found online. This post discusses those. Lately, I’ve done some website design and consulting work for a few clients who are […]